Vimi Joshi

Middle East
Started in 1994

  • Retro Matte Lipstick

    Long-Wearing, Full Coverage, Completely Matte Finish

    $36.00

    Shade: Ruby Woo

  • Powder Blush

    30% Off Select Shades, 5+ Textures, Buildable

    $42.00

    Shade: Coppertone

  • Eye Brows

    Mechanical-Style, Self-Sharpening, Defining

  • Eye Kohl

    Silky Formula, Rich Colour, Matte/Pearl Finish

  • Eye Kohl

    Silky Formula, Rich Colour, Matte/Pearl Finish

  • Eye Shadow

    30% Off Select Shades, Rich Colour, Professional

    $33.00

    Shade: Amber Lights

  • Lip Pencil

    Creamy, Professional, Artistry

    Shade:

    • Redd
      Clearly red
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Stripdown
      Creamy brown beige
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Vino
      Intense violet purple
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Ruby Woo
      Very matte vivid bluered
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Mahogany
      Intense reddish brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Beet
      Vivid reddish pink
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Talking Points
      Light blue fucshia
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Nightingale
      Midtonal cream plum
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Cork
      Muted golden brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Chicory
      Soft muted peachy brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Magenta
      Vivid pinkish purple
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Oak
      Soft beige brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Burgundy
      Brownish burgundy
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Candy Yum-Yum
      Neon pink
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Hover
      Rich caramel brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Rosy Rim
      Muted rosytinted pink
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Half-Red
      Soft burgundy
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Edge to Edge
      Dirty bluepink
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Cherry
      Vivid bright bluish-red
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Soar
      Mid-tone pinkish brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Spice
      Pink cinnamon stick
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Subculture
      Underground pink
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Dervish
      Pinky-mauve
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Boldly Bare
      Dirty red brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Whirl
      Dirty rose
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Stone
      Muted greyish-taupe brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Plum
      Potent reddened plum
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Chestnut
      Intense brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Nightmoth
      Blackened plum
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Cyber World
      Intense blackishpurple
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
  • Lip Pencil

    Creamy, Professional, Artistry

    $30.00

    Shade: Cherry

  • Lustreglass

    Luscious Shine, Pearly Colour, Non-Tacky

  • Zoom Lash

    Instant Volume, Lengthening, Dramatic

  • Fluidline

    Gel Formula, Long-Wearing, Precise

    Shade:

    • Dip Down
      Deep dark flat brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Macroviolet
      Deep smoked violet with red pearl
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Waveline
      Navy blue with low level gold pearl
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Lowlights
      Deep deep brown
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Blacktrack
      Soft flat black
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
    • Midnight Snack
      Deep metal grey
      Temp Out of Stock
      Coming Soon
      Inactive
      Sold Out
  • Matte Lipstick

    30% Off Select Shades, Creamy, Full Coverage

    $36.00

    Shade: Yash

About The Artist

Senior Artist Vimi Joshi

is a self-confessed “global nomad” whose style is infused with a rich and eclectic range of global cultures. She is also the director of makeup at the Bollywood Oscars (known as the IIFA). Born in Africa, into a very traditional Indian family, she grew up in England before moving to Dubai where she now works as M·A·C’s Senior Artist for the Middle East and India. “My inspiration comes from these cultures that are so in contrast with each other.” She tells us. “I find my inner peace and balance through meditation, yoga and makeup.” Read on for Joshi’s top tips on using colour and creating the perfect base.

Bollywood Babylon

“My earliest makeup-related memory was watching my mother apply her makeup in her Indian sari and seeing her transform into this glamorous woman. Against the perpetual greyness of England, I spent many hours of my childhood watching Bollywood films and relishing the colours, dance sequences and costumes. It is therefore such an honour to be directing the makeup for the IIFA. The entire event takes place over three days and we sometimes do over 300 makeups on the day of the awards show. The event is watched by almost a billion people once it is aired.  The makeup is very colourful, dramatic and glamorous to co-ordinate with the elaborate outfits and jewellery”

All About That Base

“The first M·A·C product I owned was Studio Fix Fluid SPF 15 in C6. This was the first time I had ever used a foundation and I felt really cool that it was a M·A·C product and would show it off to everyone! The colour and coverage was perfect. These days I also really like Mineralize Foundation SPF 15, it makes the skin look healthy, creamy and dewy and is the perfect foundation to condition and nourish your skin.”

Eyes Baby

“Dubai women are very passionate about makeup. They enjoy experimenting with colour and texture but the eyes are always heavily lined with kohl. I’d recommend using Smolder Eye Kohl – this really is a must-have product for lining and defining the eyes. Use it in conjunction with Zoom Fast Black Lash, which is the ultimate mascara for the ultimate lashes. For lips I always recommend Burgundy Lip Pencil, which is really well suited to Middle East and Indian skin tones. It provides beautiful coverage and lasts for a really long time.”

 

Artist Faves: Vimi J